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Dubai, UAE, 1 July 2020: Azizi Developments, a leading private developer in the UAE, has increased the headcount of its Chinese desk, which comprises professionals across its Sales & Marketing, Customer Service and Research departments, to 25, with plans to hire more. This move comes in light of the market rebound, which represents a robust potential for Dubai real estate sales to Chinese nationals.
Azizi Developments has launched several campaigns, based on extensive market research that looks into Chinese buyers’ needs and wants, that specifically target property seekers from China and has launched interactive virtual tours for overseas prospects on its website, azizidevelopments.com/walkthrough. Azizi’s call centre, which is also undergoing a major overhaul to further improve response times and enhance knowledge transfer, will now also have agents that are fluent in Chinese.
Nima Khojasteh, Executive Director - Sales and Marketing at Azizi Developments, said: “Our efforts in taking our Chinese national-targeting team to the next level are a natural response to the overwhelming investor interest we are receiving from this demographic. With the Chinese economy rebounding, we as a leading UAE developer need to prepare and react by building a more extensive, professional team accordingly. We value our Chinese investors and see the need in going above and beyond in making sure that their needs are met.”
With the UAE’s emergence as a regional hub for Belt and Road, the country has reinforced its position on the destination map of Chinese real estate investors. The UAE is the eighth most popular country in the world for Chinese buyers, as ranked by the number of real estate buying enquiries, according to Juwai IQI, the entity that runs China's leading international property website juwai.com.
Chinese nationals are attracted by Dubai’s real estate affordability, the nonexistence of property taxes and high ROIs, especially in the form of rental income rather than capital appreciation. Dubai not only represents an ideal investment destination in terms of growth and yields, but the COVID-19 pandemic has also allowed it to show its true merits as one of the safest, most innovative and forward looking nations in the world, effectively driving investments.